Room 303 · Paid · Training Camp · $22,500

We're not trying harder. We're designing smarter.

Welcome to Training Camp. In the last room you learned to think like an owner. In this room we install the system that makes your health plan perform like a championship program — by design, not by effort.

Second Paid Gate $22,500 · Up to 3 Seats Owner · CPA · CFO Transparency Triangle Activates Here Training Camp Dynasty SMB · 25–250

The Design Principle

The system makes the player. Not the other way around.

This room doesn't motivate. This room diagrams.

The West Coast Offense · Applied to Group Health

Four movements. Crisp, complete, designed.

Short routes. High completion rate. Move the chains. Every play designed before the snap. We apply the same architecture to your group health plan.

  1. The Scripted Opening

    The first fifteen plays of every renewal cycle, designed before the season starts. No improvising. No reacting. The opening drive is written months in advance.

  2. Short Routes, High Completion

    Small, precise moves that compound. Vendor accountability. Fee transparency. Contract terms. Network optimization. Each move modest on its own. Together — championship caliber.

  3. The Adjustment Package

    What to do when the carrier defense shifts. Rate increases, network changes, plan design pivots — already mapped, already rehearsed, already in the playbook. Built before you need it.

  4. Film Study

    Three years backward to diagnose the train wreck. Three years forward to project the dynasty. The data already lives in the documents we have. We just have to read it correctly.

The Transparency Triangle

Owner at the center. Three lenses. One operating system.

The Triangle activates in this room. If your CPA and CFO are at the table, they take their seats. If they aren't, AI-CPA, AI-CFO, and AI-CXO fill the empty chairs until the humans arrive.

  1. The Owner — at the center

    Final call. Sets the standard. Approves the plays. You don't have to be the technician. You have to be the decider.

  2. The CPA — looking backward at the numbers

    The historical record. Three years of plan spend, trend, tax positioning. The CPA sees the train wreck for what it is — measurable, dated, undeniable.

  3. The CFO — looking forward at the money

    Cap space, reinvestment, enterprise value implications. The CFO maps the runway. Tees up Room 707 — The EBITDA Engine — to translate everything into EBITDA dollar for dollar.

  4. The CXO — managing the people

    Retention, recruiting, culture. The plan isn't just a financial product — it's a people product. The CXO chair ensures benefits land on the roster as actual value, not paperwork.

The Three Cost Levers

Where the playbook moves the chains.

Dynasty's core cost levers. Every play in the West Coast Group Health Offense pulls one of these three.

01 Contribution Strategy

How the cost is split between employer and employee — and how that split affects retention, recruiting, tax efficiency, and cap space simultaneously.

02 Plan Negotiation

Especially at 50+ employees. Contract terms, network deals, performance guarantees, fee transparency. The lever most owners have never pulled.

03 Network Optimization

Where the care happens, what it costs, and which providers actually deliver value at the unit-cost level. The play that hides in plain sight.

Once the system is designed, you need execution on the field all season long. That's the next room — Regular Season.

— Training Camp · Dynasty Stadium

The Verdict

The playbook is locked. Average teams don't win by trying harder. They win by playing a better-designed game.